Creating AR on the web
Post mortem for Unity's first AR advertisement</p><p>Augmented reality is a new thing in gaming. Unity is a innovating new tech and in this talk Matt talks about lessons learned from the very first AR in-game ad developed by Unity team in Helsinki.</p><p>Matt is a Software Developer at Unity Technologies on the AR Ads team building mobile AR experiences using experimental web technologies. He has been working for 9 years as a Senior Developer for multiple marketing agencies and later at consultancies throughout the US, focusing on building development workflow standards and creating rich interactive experiences for international corporations.
Author: Matt Bengston